EXPERIENCE DESIGN
& PRODUCT STRATEGY
asai. houses creative services for authentic interactions along product- and community strategies within the realms of retail & recreation.
a story about interconnectedness. is where intention meets aesthetic confidence.
EXPERIENCE DESIGN
CREATE GENUINE CONNECTION TO YOUR AUDIENCE​
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DEEPEN CUSTOMER LOYALTY
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ENHANCE LONGEVITY OF YOUR BRAND
THE IMMERSIVE CONNECTION FRAMEWORK
Designing Intentional Brand Experiences
Customers crave more than transactions—they want immersive interactions and authentic experiences. With THE IMMERSIVE CONNECTION FRAMEWORK, I help you create aligned brand moments that foster genuine connections with your audience. From customer touchpoints to curated events, I’ll design an experience that captures your essence and leaves a lasting impact.
THE IMMERSIVE CONNECTION FRAMEWORK HAS 4 STEPS:
DISCOVER / DESIGN / ENGAGE / EXECUTE
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THE IMMERSIVE CONNECTION FRAMEWORK
Purpose Outline​​​
A clear outline of the experience’s purpose and desired outcomes.​​​​​
DISCOVER
Concept Creation​
A cohesive vision that aligns with your brand’s identity and goals.
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Visual Aesthetic Planning​
Mood boards, layout ideas, and design recommendations to bring the concept to life.​
DESIGN
Interactive Customer Engagement​
Strategies to connect with your audience, from digital journeys of connection to actual product experience & events.​​​
ENGAGE
Implementation Roadmap​​​​​​
A detailed checklist for seamless execution.​​​​​​​
EXECUTE
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4
EXPERIENCE DESIGN
A LA CARTE
Concept Development
Creative Direction
Designing Immersive Customer Touchpoints
Brand Design
Copywriting
Rebranding
Brand Coherence
Event Design
PRODUCT STRATEGY
THE
ALIGNMENT
METHOD
Refine, Improve, and Align Your Products With Modern Values
ENHANCE PRODUCT QUALITY
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REDUCE ENVIRONMENTAL IMPACT
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STAY AHEAD OF MARKET & LEGAL DEMANDS
Your products are at the heart of your brand. With THE ALIGNMENT METHOD, I help you refine and optimize your existing offerings to align with committed values, enhance quality, and meet customer expectations. From material refinement to process improvements, we’ll find solutions that makes your products future-ready.
THE ALIGNMENT METHOD HAS 3 STEPS:
DISCOVER / DESIGN / DELIVER
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THE ALIGNMENT METHOD
Sustainability Assessment
A comprehensive review of your current product materials, sourcing practices, and production processes.
DISCOVER
Strategic Material Recommendations​
Expert suggestions for sustainable and ethical alternatives (e.g., replacing conventional viscose with TENCEL™).
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Production Process Optimization​
Identify opportunities to reduce waste, enhance efficiency, or transition to greener practices.
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Brand Cohesion Check​
Ensure all changes maintain the visual and functional integrity of your products, staying true to your brand identity.
DESIGN
Action Plan for Implementation
A clear, step-by-step roadmap for transitioning to improved practices.​​​
DELIVER
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3
PRODUCT STRATEGY
A LA CARTE
Product & Collection Audit
Creative Development
Materials Evaluation
Process Streamlining
Lean Six Sigma Principles
Brand Coherence
PROJECTS
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ABOUT
WHERE INTENTION MEETS
AESTHETIC CONFIDENCE.
asai.
a story about interconnectedness. is at the core of creation. personally and universally. a guiding force of clarity. the fuel for embodiment. My deepest intention is to create a world that intertwines us with the natural essence of this truth. remember where we come from. remind yourself where you're going. enjoy the spaces in between, with confidence and vitality.
asai. houses creative services for brands and individuals, facilitating transformative concepts, experiences, and products for brand longevity and self-care. I partner with brands in retail and recreation to align their products and expand the connection to their audience, fusing strategic practicality with aesthetic sensibility, emotional depth and quick intellect.
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CREATIVE CLARITY & IMPACT
THE EVOLUTION OF MY PATH
With an educational background in Supply Chain, Sourcing, Business & Textiles along with over 10 years of experience in working various dynamic industries, my path is shaped by the curiosity to find purpose and weave connections, looking beyond the obvious, to create transformation. As a Certified Coach, Yoga Instructor and Lean Six Sigma Certified Whitebelt, my values root in honesty, courage and the creativity of resourcefulness. My unique perspective & eagle eyes for details, add clarity and impact to everything I touch.
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Are you ready to connect?
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Warmly,
Ray
TESTIMONIES
Working with Ramona for my Berlin event was as fun and creative, as it was structured and streamlined. Working together allowed me space to focus on delivering my work and not be preoccupied with practical details. The whole event was seamless and successful!
AMANDA NØRGAARD
Writer, Mentor, Kundalini Yoga Teacher, Model & Founder
ILLUMINATION.ART
[...]Ramona played a key role in various aspects of the studio's work for an international client in the beauty industry, including research, community design, copywriting, and brand design. She consistently impressed with her creativity, dedication, and ability to collaborate effectively in a virtual environment–despite the challenges of working remotely. [...] Her strong communication skills and proactive approach allowed her to seamlessly integrate into our remote workflow, meet deadlines, and deliver to the point brand concepts. [...] Ramona’s versatility as a creative consultant, combined with her passion for brand storytelling and community engagement, makes her a strong candidate for any creative role.
SIDSEL SOLMER ERIKSEN
Owner & Creative Director
Spread Studio
Collaborating with Ramona for my YogaART concept and YogaRetreat was efficient and insipiring, with communication on an eye-level basis. Her input helped me formulate my vision in a clearer approach. The yoga retreat is almost sold out.
FRANZISKA KATHARINA RÖHRS
Artist, Painter, Yoga Teacher
WORK WITH ME.
a story about interconnectedness.
