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asai.
a story about interconnectedness.
RAMONA RAY POLITZ
CREATIVE STRATEGIST
photo by Selani Thomas
asai.
is an invitation to shape the new paradigm and create outstanding brand experiences. for lifestyle brands, who are seeking a more organic approach to celebrate the creativity of our visions and the impactfulness of our actions. an introduction of conscious consumerism through multiple layers. an ode to gentle living and creating - for a new normal and a worthwhile tomorrow, where aesthetics intersects with sustainability through creative strategy.
i connect.
creativity with opportunity.
aesthetic vision with strategic value.
clarity to concepts.
brands with emotional resonance.
bookclubs and dinner parties.
product visions into reality.
people to experiences.
fresh ideas with longevity.
photo by Selani Thomas
ABOUT RAY
I'm a creative mind with a strong vision for aesthetics and an educational background rooted in business & supply chain. I've stretched my skillset from yogic technology to textile engineering throughout the years, which makes up the essence of what I believe in: we are all connected. my curiosity has led me to connect the dots of my knowledge to share with you, curious brands, seeking to forge a path forward that is grounded in values of sustainability, aesthetics and creative strategy. creating products, experiences and concepts with a gentle yet fierce approach.
SERVICES
CREATIVE DIRECTION & PRODUCT DEVELOPMENT
I shape the visual and strategic experience of brands, ensuring they align with both aesthetics and purpose to resonate deeply with their audience and offer guidance throughout the process of designing and launching innovative, sustainable products that align with their values and market demands.
COMMUNITY & EXPERIENCE DESIGN
I help brands build authentic, engaged communities by creating experiences and spaces—physical virtual emotional—that foster meaningful connections.
INTERDISCIPLINARY PROJECT MANAGEMENT
I oversee and coordinate all aspects of brand-related projects, ensuring they are executed efficiently, on time, and aligned with strategic goals, from concept to completion.
TESTIMONIES
“Working with Ramona for my Berlin event was as fun and creative, as it was structured and streamlined. Working together allowed me space to focus on delivering my work and not be preoccupied with practical details. The whole event was seamless and successful!”
AMANDA NØRGAARD
BIG FLAME Kundalini Yoga meets Dinner Party at The Michelberger Hotel, May 2023
“Collaborating with Ramona for my YogaART concept and YogaRetreat was efficient and insipiring, with communication on an eye-level basis. Her input helped me formulate my vision in a clearer approach. The yoga retreat is almost sold out.”
FRANZISKA KATHARINA RÖHRS
Artist, Painter, Yoga Teacher
CLOSING THE LOOP
delivering circularity in the textiles sector, May 2019
Speaking at the 22nd Forum of Eco-Innovation of the European Commission
VENUSIAN PLEASURES
what started as a bookclub meets dinner party gig is growing into a lifestyle brand, bringing people together for conversations on conscious consumerism over culinary delights. built on community and collaboration. join us on Instagram from anywhere in the world.
background photos by Elif Okay / Elina Lans / Anders Holmquist, Vogue Paris, 1971 via Pinterest / Nathalie Simenic
asai. on Substack
a story about interconnectedness.
UNDRESSED
a series on sustainability related topics within the pleasures of dressing up, wearing clothes and making them last. a reflection of conscious consumerism.
DECOMPRESSED
outtakes from my learnings living a ritualized life connected to mindfulness, confidence & everybody around me.
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